By 1999, Memphis Pride had become more than a celebration—it was a movement dedicated to building lasting connections within the LGBTQ+ community. The 24th Annual Memphis Pride, held on June 12, carried the theme “Building Community One Step at a Time”, a reflection of the steady progress being made toward equality. This year’s event was defined by unity, activism, and the debut of a powerful new symbol: the bridge logo.
The parade route wound through Overton Park and down McLean and Madison Avenues, emphasizing visibility and inclusion in the heart of Memphis. The festival itself was located behind businesses at Madison and Cooper, a nod to the growing support from local establishments like Meristem Bookstore, which had long been a pillar for the LGBTQ+ community.
At the center of the celebration were the Grand Marshals, LaPaula Turner and Jim Maynard, two individuals who had dedicated their lives to strengthening Memphis’s LGBTQ+ movement. Turner was a powerful advocate for inclusivity, ensuring that the most marginalized voices in the community were heard. Maynard, a longtime activist, had been instrumental in growing Pride celebrations and fostering connections that made the movement stronger.
A major highlight of Pride 1999 was the introduction of the bridge logo, a new visual identity for Memphis Pride that symbolized connection, resilience, and progress. Inspired by the theme of building community, the logo became a lasting emblem of Memphis’s commitment to LGBTQ+ unity.
Under the leadership of Pride chairs Daniel Forrest and Carol Molder, the 1999 Pride celebration reinforced the idea that progress happens step by step. Whether through parades, advocacy, or simply creating spaces for people to come together, the event showed that Memphis’s LGBTQ+ community was committed to building a future where everyone belonged.